Madrid is preparing to host another edition of the International Tourism Fair, and Turistec is finalizing its 2026 expedition with 13 co-exhibiting partners. The main novelty is the move to Hall 12, dubbed the Knowledge Pavilion, which from January 21 to 23 (exclusively during the days open to professionals) will concentrate all the technological offerings for the tourism industry.
Thirteen member companies will join as co-exhibitors in the Know How & Export area, organized by SEGITTUR and ICEX Spain Export and Investment , bringing together the entire Travel Technology offering alongside specialized spaces such as FITUR Techy, Talent, Sports, and Next. The key improvement expected from this new location is ” to integrate the entire technology ecosystem into a single environment and enhance the visibility of the participants.”
With this proposal, Turistec and its partners reinforce their commitment to innovation and collaboration in the tourism sector , positioning technology as a driver of transformation for the industry. These are the companies that will join the cluster in next year’s campaign:
AnySolution : An innovative and dynamic company leading strategic projects in R&D&I, tourism, Smart Cities, Smart Destinations, and emergency management. Its focus is on providing high-value solutions based on data and artificial intelligence , driving digital transformation and intelligent decision-making in complex environments.
Nagarro : A multinational company recognized for offering advanced solutions in software development, artificial intelligence, Big Data, cybersecurity, and digital transformation . In 2023, it strengthened its position in Spain through the acquisition of the Palma-based technology company APSL, thus consolidating its commitment to the national market and its investment in local talent.
Binding Software : A company specializing in technological solutions for the hotel industry, focused on automating check-in and integrating with PMS systems . Its flagship product, Binding Identity , streamlines guest registration by reading and verifying identity documents in seconds, ensuring security and efficiency to optimize the guest experience.
TripResale : An innovative platform revolutionizing the management of non-refundable reservations in the hotel industry . It allows travelers to buy and sell these reservations securely, easily, and completely legally, offering the possibility of recovering money and accessing stays at reduced prices. For hotels, it represents a smart solution that minimizes cancellations and no-shows , optimizes occupancy, and improves operational efficiency.
OpenROOM : Specialists in strategy and technology for the hotel industry , they offer comprehensive solutions for Revenue Management, online distribution, booking engines, web design, digital marketing, and business intelligence. Their goal is to help hotels and chains increase sales, optimize occupancy, and boost direct bookings by combining technology, services, and consulting.
Deiser : A company 100% specialized in Atlassian and backed by its certifications, such as Atlassian Platinum Solution Partner Enterprise and Atlassian Marketplace Partner. It offers
Altia : With an end-to-end approach, the company develops customized solutions and integrates products from leading manufacturers in the sector, built on a solid foundation of services and technology that drives innovation and digital transformation . Altia remains one of the leading independent companies in the sector and, since 2010, has been listed on BME Growth , the benchmark market for growing companies.
Galileus : An intelligent maintenance platform that integrates incident management, preventive maintenance, housekeeping, energy control, water management, waste management, and documentation & compliance. It also offers a specialized consulting service to analyze hotel establishments and optimize their operational efficiency .
OnWayTransfers : A company specializing in the automation of ground transportation booking processes, acting as a link between tour operators, travel agencies, and small transport providers . Thanks to its technology, it allows agencies to manage airport transfers quickly and easily, reducing data entry errors and ensuring a more efficient and secure experience.
Tec-Soft 2025 : Creation , development, production, marketing, and maintenance of IT solutions for business management . The company’s flagship product is HOTEC, a PMS software designed for hotels that allows for the simple and intuitive management and automation of all the functions of a hotel or hotel chain, optimizing operations and improving the customer experience.
Kimaiwi : Specialists in the latest digital trends for the hotel industry, the company has made the most innovative internet technologies accessible and profitable for the hospitality sector. Their expertise encompasses online presence, digital marketing, e-commerce, and creativity applied to tourism , offering solutions that drive competitiveness and digital transformation within the industry.
Astro Hotel : With over 30 years of experience in the tourism sector, Astro Hotel is a national leader in hotel technology, offering innovative and customized solutions. Its flagship product, Astro HMS (Hospitality Management Software) , is a comprehensive, all-in-one solution that covers all the needs of hotel management , guaranteeing efficiency and competitiveness.
Winhotel : A technology company specializing in the development of management platforms for the tourism and hospitality sector. Its flagship product, Winhotel eVolution PMS , offers independent hotels, chains, and tour operators a comprehensive solution to optimize operations, increase profitability, and enhance the customer experience . It features an ecosystem of interconnected solutions: PMS, CRS, Channel Manager, RMS, and CRM.
Cristina Torres
Communication and press
cristina@turistec.kimaiwi.com
